1. Imiqondo ewumongo nemibono yokuthuthukiswa kwebhizinisi
Njengomkhiqizo wamaloli wamaShayina othembekile, i-CHENGLONG ayigcini nje ngokuqinisa ikhwalithi yayo, kodwa futhi isekela isifiso sayo sokuqala kanye nomgomo wayo, ihlale ibeka izidingo zabathengi kuqala, futhi yenza lonke uhambo lujabulise abasebenzisi bayo. Ihambisana nenani lomkhiqizo "lendawo ehlakaniphile, ujabulele lokho okufunayo", i-CHENGLONG ibheka izinto ezintsha njengesisekelo sebhizinisi layo futhi ihlanganisa ubuchwepheshe bokukhiqiza izimoto ezisezingeni eliphezulu. Sebenzisa izinzuzo ezibalulekile njengokuguquguquka okubanzi, indawo enkulu, ukuguquguquka, kanye nokuhamba okushelelayo kuyo yonke imikhakha ukuze uhlangabezane nezidingo zokuhamba kwasekhaya nezohwebo kuzo zonke izimo; Ukusebenzisa izimoto njengenkampani yenethiwekhi ukuxhuma umsebenzi, umndeni, ukwamukela ibhizinisi, nokuphila komphakathi, ukuzuza uguquko lwezokuthutha olukhululekile, oluvulekile, nolukhaliphile. Ngesikhathi esifanayo, i-CHENGLONG icabangela izidingo zabasebenzisi futhi yakha uhlelo lwesevisi oluphelele "elinolwazi lomsebenzisi" njengomongo ngokusebenzisa ukuphepha kwezimoto zenani eliphezulu, ubuhlakani obuphezulu ekuxhumekeni kwezimoto, kanye nezinsizakalo eziqondene nomuntu ezinembayo eziphezulu, ezinikeza abathengi indlela entsha. zokuphila kanye nezixazululo zokuhamba ezicabangelayo nezinethezekile.
- CHENGLONG UmoyaUkuzethemba, ukuzithuthukisa, ukwenza kahle, ukusungula izinto ezintsha, ubumbano, nokulunga kwezwe kanye nabantu.
- I-Core PhilosophyUkuthuthukiswa okuqhubekayo, ukudala ubuhle obuhle, ukusungula izinto ezintsha, ukuncika esikalini esikhulu, ikhwalithi eqinile, okubalulekile, kanye nekhasimende kuqala
2. Ifinyelela ezingeni elingakanani umgomo womsebenzi wokuthuthukiswa kwebhizinisi (phakathi kweminyaka emi-5).
Brand Vision
I-Customer-centric.
Brand Mission
Ubuciko obukhulu buhola indlela ekuthuthukisweni kwemboni yezokuthutha.
Inani lomkhiqizo
Ezobuchwepheshe, ephumelelayo, enokwethenjelwa.
Isiqubulo somkhiqizo
Ukwakha i-CHENGLONG engaphelelwa yisikhathi, ukuvuselela izinhlobo zezimoto ezizimele zaseShayina.